Managing your time can sometimes feel like walking uphill backward (in heels!). Handling all the responsibilities and tasks that come with running a business is a lot. It seems that we have twice as much to do and to prove, like our male counterparts. Still, we’ve come a long way, and that success is well-deserved. It’s just a matter of finding the time to do it all!
If you have a small business and/or are just starting out, you may not have the extra money required to hire the help you need. Still, there are other ways to delegate tasks that don’t involve hiring an assistant or freelancer!
With just a few affordable and simple tools and tricks, you can save yourself tons of time, allowing you to focus on your business.
We’ve laid out a few of these tips below.
Even without an assistant or someone to help you manage your various tasks, you can still delegate: by subscribing to or downloading software and apps to make your business run smoother. There are so many different resources on the market for the independent business person, to assist with everything from payroll to IT to human resources and graphic design.
Basically, whatever area you need help with, there’s an app or a website (or both) for that. Services like solutionpartner.com and others can take some of the weight off your shoulders so you can focus on other aspects of your business.
Analytics and Data
It might seem counterproductive, trying to save time by using up more time to analyze your data and statistics. But it really will help you. Looking over the analytics for your website or app will give you a good idea of which customers are most engaged with your brand and how, so you can focus on that specific group.
It will also help you do more targeted marketing and allow you to plug in that data into various apps and plugins that you use for your site, saving you time and making you more money.
Utilizing sites that merge your email with your marketing is a godsend. If you send out regular newsletters, sales, or other promotional material, having your email synced up with your clients, your data and analytics, and schedule will help you market so much quicker. It’s all right there at your fingertips. Some of these email programs can even offer additional perks like scheduling, reminders, and more.
These are just three of the dozens of ideas you can take advantage of to save yourself time when managing your small business. We know, as women in business, how hard you work, and we also know that you deserve to have a little time for yourself.
It’s easier than you think to shave off minutes or even hours from your day by employing helpful tips, tools, and tricks. Many of these are affordable or even free. You owe it to yourself and your business!
Alyson Pittman is a contributing writer for WBD and a JR marketing associate for Excite Creative Studios, an Atlanta-based creative agency.
Alyson graduated from Kennesaw State University with a Bachelors of Business Administration and a concentration in Marketing. She was in multiple organizations at KSU where she held leadership positions. As a part of the Delta Phi Epsilon Sorority, Alyson held the Social Coordinator position and planned/promoted large events.